Press release
75KB
november 15, 2016 - Ford
Go small, live big with all-new Ecosport - Ford's smallest SUV with the biggest personality
Ford introduces all-new #ecosport for North America today during the world’s first-ever Snapchat vehicle reveal; event kicks off a three-day interactive experience in Hollywood open to the public through Wednesday
Fun, capable and connected, #ecosport gives drivers the freedom and versatility to go small and live big
Technology – including SYNC 3 with a high-resolution 8- inch floating touch screen, Apple CarPlayTM and Android AutoTM – easily integrates your smartphone and keeps you connected to friends and family while on the move
For more visit the #ecosport collection
LOS ANGELES, Nov. 14, 2016 – #ford today introduces the all- new #ecosport for North America for those who want space-saving convenience and #suv capability.
The #ecosport – a fun, capable, connected compact #suv – stars in the world’s first-ever vehicle reveal on Snapchat, kicking off a Hollywood pop-up event open to the public through Wednesday evening.
The interactive event showcases how #ecosport is a perfect companion for those who believe in going small and living big.
“More people are choosing to spend their time and money sharing experiences with friends and family instead of buying more stuff,” said Chantel Lenard, executive director, #ford U.S. marketing. “EcoSport fits perfectly into this growing lifestyle. It’s our smallest #suv, packed with features and personality.”
Fun sound, color and style
EcoSport’s available premium B&O PLAY audio system brings your music to life. HARMAN acoustic engineers spent hundreds of hours perfecting the in- vehicle music experience.
The Ford-exclusive B&O PLAY audio system, standard on #ecosport Titanium, features 10 speakers, including B&O PLAY-branded tweeters and woofers in the front doors and a subwoofer in back. The 675-watt system unlocks the power of your favorite music and transforms every drive into a “living big” experience.
EcoSport also features available HD Radio technology, SiriusXM® satellite radio and a dual FM radio antenna that boosts the range and clarity of FM signals.
Customers looking to stand apart from the crowd will find plenty of ways to personalize their #ecosport. Along with 10 exterior color choices, there are seven ambient lighting options and four trim level offerings – S, SE, SES and Titanium. All series feature a swing-gate-style tailgate.
The personality-packed SES series makes the biggest splash. It features Intelligent 4WD, sport-tuned suspension and steering, and unique styling cues inside and out – including bold copper accents for the interior and sport seats.
Connected technology
EcoSport makes it easy to stay in touch with friends and family with SYNC 3, Ford’s communications and entertainment system. Faster, more intuitive and easier to use, the system provides more conversational voice recognition and enhanced response to driver commands. Optimized for hands-free use, SYNC 3 for #ecosport is coupled with a touch screen similar to a smartphone or tablet. The 8-inch screen gives front-row occupants easy access to operate available Apple
TMTM
CarPlay and Android #auto commands, and B&O PLAY audio settings.
Drivers also have the ability to start, lock, unlock and locate their vehicle from almost anywhere using available SYNC Connect with FordPass . The mobile app lets owners view vehicle information, such as the fuel level and odometer reading, when not in the vehicle.
EcoSport features two fast-charging USB ports to ensure owners’ devices are always juiced. Plus, there’s a 12-volt power outlet. An available 110-volt outlet positioned behind the center console and another 12-volt outlet allow rear-seat passengers to stay plugged in, too.
More information on the press release
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