Cookie Consent by Free Privacy Policy website Pure electric McLaren P1™ on camera
november 24, 2016 - Mclaren

Pure electric McLaren P1™ on camera

  • McLaren’s first electric vehicle takes to the Goodwood circuit in a short film accessible via: https://www.youtube.com/watch?v=-8ZVwvskdJk
  • Driven by McLaren’s newest test driver: Leo (aged 4 and a quarter)
  •  … and ready just in time for Christmas.

McLaren’s first electric vehicle, based on the #mclaren P1™, has taken to the Goodwood Race Circuit for the first time as part of the car’s exhaustive testing regime.  Behind the wheel, and in charge of the tunes, was Leo (aged 4 and a quarter).  After a couple of laps, he pronounced the car ready for delivery.  And immediately added one to his Christmas list.  This short video has been released: https://www.youtube.com/watch?v=-8ZVwvskdJk

The diminutive Ride-On #mclaren P1™ is aimed at enthusiasts under the age of six and differs from its larger brother in two important areas.  Firstly, it has a central driving position, just like the iconic #mclaren F1.  Secondly, the young will be able to experience what adults never could:  an open-top #mclaren P1™.  Yet cleverly the design still retains McLaren’s signature dihedral doors.  And like every #mclaren, its acceleration is startling.  The zero to maximum speed dash takes just two seconds, maximum speed being a heady 3mph. 

The car surges into life via a one-button stop/start function. An MP3 player and audio system is standard and helpfully already pre-programmed with every popular nursery rhyme.  It also features a reverse gear in addition to its three speed, forward transmission. Handy if you’ve arrived early for your appointment with Father Christmas.

The Ride On, electric #mclaren P1TM is the first officially licensed product from #mclaren Automotive and is now available from most #mclaren Automotive retailers*.  For local pricing and availability, please consult: cars.mclaren.com.

TECHNICAL INFO

Vehicle info  The Ride On #mclaren P1TM
 Colour – Volcano Yellow
 Top speed – approximately 3mph
 Price – RRP: £375.00
 Available globally at selected #mclaren retailers
This product is Officially Licensed

Ends                                  

*The list of markets excludes Australia, China, Japan and New Zealand.

Notes to Editors:

A selection of high resolution images accompanying this release is available to download from the #mclaren Automotive media site – cars.mclaren.press.

About #mclaren Automotive:

McLaren Automotive is a British manufacturer of luxury, high-performance sports and super cars, located at the #mclaren Technology Centre (MTC) in Woking, Surrey. For the past 30 years, #mclaren has pioneered the use of carbon fibre in vehicle production and since introducing a carbon chassis into racing and road cars with the 1981 #mclaren MP4/1 and 1993 #mclaren F1 respectively, #mclaren has not built a car without a carbon fibre chassis.

Following the global launch of #mclaren Automotive in 2010, the groundbreaking 12C was revealed in 2011, the 12C Spider in 2012, and the limited-run #mclaren P1™ went into production in 2013. In keeping with its plan to introduce a new model each year, the company unveiled the 650S, in Coupé and Spider form in 2014, while 2015 proved to be a year of unprecedented growth of the product portfolio with five new models launched across the full range. The strictly limited edition 675LT Coupé premiered at the Geneva Motor Show alongside the track-only #mclaren P1™ GTR which, with 1,000PS, became the most powerful model ever produced by the brand. The much-anticipated Sports Series became the third – and final – model tier in the #mclaren range with the 570S Coupé and 540C Coupé debuting in New York and Shanghai respectively, less than one month apart. The end of 2015 saw the launch of the fifth model, the 675LT Spider, which was as a direct response to customer demand. The year also saw the end of production for the first model in the Ultimate Series as the 375th #mclaren P1™ was completed, closing what had become a defining year for the British brand. 2016 continued where 2015 had left off with the introduction of the 570GT - a second bodystyle for the Sports Series and the most luxurious car #mclaren has ever built, as well as the 570S GT4 and 570S Sprint track variants. 2016 also marked the introduction of the company’s new business plan, Track22, which sees the company investing £1B in Research and Development to deliver 15 all new cars or derivatives by the end of 2022, of which at least 50% will feature hybrid technology. The uplift in sales in 2016 also saw the launch of the second shift at the #mclaren Production Centre as well as the company’s third year of profitability in just six years of trading.

McLaren Automotive Partners           
To support the development, engineering and manufacture of its range of innovative and highly acclaimed sports cars, #mclaren Automotive has partnered with world leading companies to provide specialist expertise and technology including, AkzoNobel, ExxonMobil, Pirelli and SAP.