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january 12, 2017 - Lexus

Lexus at NAIAS 2017

All-New LS Flagship Sedan takes center stage in Detroit
UX Concept with 3-D Human Machine Interface makes first North American appearance

DETROIT, January 5, 2017 – #lexus will debut a new #auto show exhibit in Detroit’s Cobo Center at the 2017 North American International #auto Show, which takes place January 8-22. The new #design showcases the #lexus brand’s hallmark craftsmanship, quality and safety while giving visitors an immersive experience.

The all-new, fifth-generation 2018 LS flagship sedan, making its world debut in #detroit, takes center stage. This platform reconnects the LS with its birthplace – the first LS premiered in #detroit in 1989, which also heralded the debut of the #lexus brand, a significant milestone in #automotive history. The LS has gone on to make its mark in the luxury segment by offering ride performance, quietness and comfort that consumers expect from a premium vehicle.

Now, 28 years later, the 2018 LS boasts a bold new look with a coupe-like silhouette that does not compromise interior roominess plus visionary technology. It will be built on an extended version of the company’s all-new global architecture for luxury vehicles (GA–L) premium rear-wheel drive platform—shared with the LC—for a more dynamic experience on the road.

Following its appearance at the Paris Motor Show in September, a new #lexus compact crossover concept vehicle, the #uxconcept featuring the new Kinetic Seat concept, will make its first North American appearance.

The UX Concept is a new variety of four-seater crossover which contrasts the appearance and 4x4 presence of an off-roader with a low ground clearance and a coupe-like driving position. The exterior bodywork flows into the interior cabin as the innovative 3-D Human Machine Interface brings car and driver closer than ever before. The distinctive seats are the first #design interpretation of the #lexus Kinetic Seat Concept, the latest in breakthrough seat technology.

The Kinetic Seat Concept #design story will be featured, showing how the seat cushion and back rest can move kinetically with occupant weight and external forces providing a more comfortable driving experience.

The 18,120 sq. ft. #lexus exhibit features 14 vehicles on display, including the return of the LC performance coupe that was one of the “must-see” debut vehicles of last year’s #detroit show. The LC, which goes on sale in 2017, represents a significant illustration of Lexus’ dedication to create cars with exciting, emotional designs and exhilarating performance.

- Videos (1)

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- Documents (5)

2017naiasdetroitlexusexhibit

71KB

LexusReimaginesGlobalFlagshipSedan

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lexusls500receives2017eyesondesignaward

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lexuspricing2018lccoupe

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2017naiasbrackenlexuslsreveal

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