Press release
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september 12, 2018 - Nissan
Nissan strengthens Formula E partnership with stake in e.dams
- Nissan to debut in electric street-racing championship in December
YOKOHAMA, Japan (12 Sep, 2018) – Nissan has strengthened its partnership with e.dams by purchasing a stake in the championship-winning racing organization, ahead of Nissan’s debut in the ABB FIA Formula E electric street-racing championship.
Nissan is joining Formula E as the first Japanese carmaker to participate in the innovative series and as the global leader in electric cars, with more than 350,000 Nissan LEAF vehicles sold. Nissan’s Formula E program will show a new “performance side” of Nissan Intelligent Mobility – the company's vision for changing how cars are powered, driven and integrated into society.
Based in Le Mans, France, and co-founded by team principal Jean-Paul Driot, the e.dams organization emerged from DAMS, a leading contender in European open-wheel and sports car competition for more than 30 years. In its previous partnership with Nissan’s alliance partner Renault, e.dams won the Team Championship in the first three seasons of Formula E. It also holds records for most wins and pole positions.
“For Nissan’s first Formula E experience, it makes sense to partner with e.dams and be able to draw on the organization’s experience of winning races and championships,” said Roel de Vries, Nissan corporate vice president and global head of marketing and brand strategy. “The level of competition in Formula E will get even more intense for season five, with a series-mandated all-new car and powertrain. As part of our commitment to our partnership, Nissan has now purchased an ownership stake in the organization, and we’re excited to work with Jean-Paul and his team.”
Said Driot, “With our new partner Nissan, we’re eagerly awaiting the new challenges ahead. We’re very proud of our history in Formula E, and we’re looking forward to adding new pages to the series’ history books with our new partner and the new car.”
Nissan and e.dams have begun testing the all-new “Gen2” Formula E car, which provides more power and range and eliminates the need for the midrace car swap that was a feature of Formula E during the first four seasons.
About Nissan Motor Co., Ltd. Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has a global workforce of 247,500 and has been partnered with French manufacturer Renault since 1999. In 2016, Nissan acquired a 34% stake in Mitsubishi Motors. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.
For more information about our products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedInand see all our latest videos on YouTube.
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