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march 20, 2019 - Tom Raffield

Chelsea Flower show 2019

Tom Raffield ‘Force of Nature’ #garden Stand set to wow crowds. Five-star trade stand winner, #tomraffield, returns to #chelseaflowershow Main Avenue with an innovative new collection of flowing steam bent planters and screens which take centre stage in a new unique, architectural stand focused on well-being, biophilic #design and zero waste.

The striking courtyard-esque space showcases the brand’s ground-breaking new #design process which combines their traditional steam bending technique with complex parametric modelling to create the eye-catching biomorphic architecture and planters. Central to the #design, these organic 3D oak forms are functional pieces of art that sit amongst the planting, simulating the natural features and enriching the sensory experience. Inside, a curated space of iconic #tomraffield steam bent products will complement the breath-taking concept.

Designed and handcrafted in #cornwall, the new outdoor pieces mark the launch of Tom Raffield’s bespoke services which will pioneer new ways to incorporate their signature curved style into projects of varying scales. With a reputation for innovation and an impressive client list including London’s Royal Parks, Institute of Physics and Raymond Blanc - not to mention a plethora of installations for venues including Grosvenor Square for #london Craft Week and exclusive Selfridges window displays, Tom Raffield’s 2019 Main Avenue stand joins the brand’s portfolio of impeccable #design.

“We set out to create a space which #people respond to instinctively and feel at home in. With a focus on movement, natural materials and organic forms, we wanted to explore the power nature can have on #modern lives by improving the spaces we live and work in.

Our ground-breaking new designs allow for a flexible approach to gardening by incorporating different heights, surfaces and structures of our planters and screens, which also creates an accessible environment for everyone to enjoy. Simply being in a #green space can make you feel happier and is also proven to provide #health benefits. Promoting this important message was a key consideration of this project.”- Designer, #tomraffield.

 This year, the #tomraffield Main Avenue stand will feature a special planting scheme designed and implemented by the winner of a collaborative graduate competition hosted with #london College of #gardendesign and in affiliation with the multi-award-winning designer, Tom Massey – responsible for designing the Lemon Tree Trust 2018 Show #garden.

An array of aromatic, medicinal and edible planting cascading from the roof-top architecture, curved beds, bespoke wooden planters and the brand’s iconic #green Range Planters aims to highlight the importance of connecting with plants and promote the link between horticulture and good #health.

“Working with highly-acclaimed #garden and landscape designer Tom Massey, along with providing a once in a lifetime opportunity for the graduates of #london College of #gardendesign has been an incredibly rewarding process. We feel very proud to have supported the next generation of #garden designers and feel strongly about inspiring #people to appreciate, enjoy and protect nature in our changing world.” - Designer, #tomraffield.

The eye-catching stand will incorporate reused and repurposed materials and many of the elements in the #design are going to be re-homed or adapted into further projects after the #event, including donating the plants to the RHS Campaign for School Gardening programme that support schools to develop and actively use a school #garden.

 Showcasing the manipulation of the organic materials and imitating naturally occurring, flowing movements, Tom Raffield’s contemporary and therapeutic #green space aims to remind its awe-inspired crowds of the natural power of plants and the positive impact biophilic #green spaces can have on #modern lives.