Press release
977KB
february 24, 2021 - ABB Formula E
Formula E extends media partnership with Discovery to show live coverage in 50 markets across Europe
- Multi-year agreement will show every E-Prix starting this week with the first two races of the 2020/21 ABB FIA #formulae World Championship
- Live races and highlights coverage offered for sports fans in 50 markets across Europe
- Renewal further strengthens #DIscovery and Eurosport’s comprehensive motorsport portfolio and electric #racing offering
London, England (February 24, 2021) - Formula E and #DIscovery have today announced an extension of their media partnership to show the all-electric #racing series live across Europe. Discovery will utilise its extensive range of free-to-air, pay-tv and digital platforms to support the growth of #formulae in Europe. Live and on-demand coverage will be presented through its leading multi-sport brand, Eurosport, in more than 50 markets, available via its linear and digital channels as well as being introduced on DIscovery+*, Discovery’s global streaming product, to expand the reach of the ABB FIA #formulae World Championship to the widest possible audience. The multi-year agreement covering more than 50 markets includes exclusive live and highlights coverage in 27 markets** in Europe with #formulae fans able to enjoy selected broadcasts via Discovery’s free-to-air channels in the UK (Quest), Norway (MAX), Poland (Metro), Spain and Turkey (DMAX), Sweden, Denmark and Finland.
CHIEF MEDIA OFFICER OF #formulae - AARTI DABAS
"Discovery’s reach across Europe, through Eurosport, DIscovery+ and free-to-air channels, is vitally important for #formulae and has been since Season 1.
"We’re excited to announce this new phase of our partnership with #DIscovery, expanding our audiences through their extensive range of platforms and renewed focus on localising content, allowing us to showcase our unpredictable, all-action #racing series to millions of households, in more than 50 markets across Europe."
VP RIGHTS ACQUISITIONS, EUROSPORT - TROJAN PAILLOT
"Formula E has established itself as the world’s most competitive electric #racing series and our coverage has been entertaining fans since its very first Championship. We’re excited to continue to screen every race and use the full scope of Discovery’s channels and platforms to continue the growth of the Championship, expanding the reach of this exciting sport for years to come.
"Our commitment to bringing innovative and electrifying motorsport experiences to fans everywhere further enhances our diverse portfolio of world-class sports rights that truly offers something for everyone."
DS TECHEETAH DRIVER AND 2019-2020 ABB FIA #formulae CHAMPIONSHIP WINNER - ANTÓNIO FÉLIX DA COSTA
"Season 7 is set to wow fans with more intense #racing than ever before. The grid is so competitive now with so many talented drivers. When you add in more ‘firsts’ like the season-opening races under lights in Diriyah later this week, fans watching across Europe on #DIscovery and Eurosport will be in for a treat."
The much-anticipated #formulae Season 7 is set to begin on 26 & 27 February as the ABB FIA #formulae World Championship lights up the streets of Diriyah with a double header in the dark.
20212249507untitled-1
1280x853, 307KB
Related news |
||
|
|
|
april 15, 2024
|
april 15, 2024
|
april 15, 2024
|
|
The second race of the Misano E-Prix in Italy was as action-packed as the day before Jean-Éric Vergne scored points for the sixth ... |
Nick Cassidy takes his fourth podium of the season for Jaguar TCS Racing in Misano, ItalyMitch Evans had a challenging day and ret... |
Rowland takes a victory while Fenestraz finishes in top-10 in both racesMISANO, Italy – Nissan Formula E Team scored its first vic... |
Download all 
You might be interested in |
||
|
|
|
april 11, 2024
|
april 11, 2024
|
april 11, 2024
|
|
Preview: Misano E-Prix, 13 and 14 April 2024, rounds 6 and 7 of the ABB FIA Formula E World Championship.On the back of the debut ... |
German composer Mathias Rehfeldt collaborates with Nissan Formula E Team to release expressive soundtrack infused with AI-generate... |
Nissan Formula E Team will be targeting a continuation of its strong recent results as the ABB FIA Formula E World Championship t... |
Italian 
Download all 
Share
Share via mail 
Automotive
Sport
Events
Art&Culture
Design
Fashion&Beauty
Food&Hospitality
Technology
Nautica
Racing
Excellence
Corporate
OffBeat
Green
Gift
Pop
Heritage
Entertainment
Health & Wellness