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september 09, 2021 - Alpina

PARTNERSHIP Alpina Surfs the Wave with the Swiss Surfing Association

Inspired by nature and its different environments since its creation, #alpina is strengthening its aquatic aspiration in 2021, by becoming the main partner and Official Timekeeper of the Swiss Surfing Association. Founded in 1992, it represents the sport of surfing in Switzerland, both nationally and internationally, and promotes its various disciplines such as Longboard, Shortboard, Bodyboard, Stand Up Paddle Board and traditional water sports. Every year, the best surfers compete in the Swiss Surfing Championships held in Spain, and in the Swiss Wavepool Championships held in Switzerland.

Surfing has its origins in Polynesia and was for a long time the privilege of the royal families whose chiefs proved their worth, strength and courage by facing the waves. Early navigators and conquerors of the Polynesian islands reported seeing local people riding the waves of the Indian Ocean. Centuries later, "the sport of kings" has spread throughout the world to become, by far, the discipline that federates the largest number of practitioners, but also a true lifestyle. The mother of all board sports, surfing as such has attracted many board freaks, such as skaters and snowboarders.

Switzerland, the new exotic country of surfing 
Surfing on the powerful waves of the ocean: this sport has gradually been democratized to also offer this possibility to landlocked countries such as Switzerland, in natural rivers or through artificial waves, commonly called "wavepools". The latter reproduce the movement of the ocean in two ways, depending on the size of the pool and the size of the desired waves. 
For wilderness surfing, although the waves are much smaller than their ocean sisters, standing waves in a river offer great opportunities to learn the sport of surfing and improve maneuvers, as they move smoothly and have a consistent shape. Over the past decades, river surfing has become increasingly popular, and the first river surfing event was organized with great success by the Swiss Surfing Association in 1999.

The Swiss Surfing Association 
The Swiss Surfing Association (SSA), founded in 1992, represents the sport of surfing in Switzerland on a national and international level, and includes the disciplines of Longboard, Shortboard, Bodyboard, Stand Up Paddle Board and traditional water and board sports. Recognized by the International Surfing Association (ISA, the world's surfing governing authority) and the European Surfing Federation, it is also part of the Swiss Olympics since 2018. 
Swiss surfing champions (women and men), and some of the best Swiss surfers, form the Swiss Surfing Team, which represents Switzerland at international surfing competitions such as the ISA World Surfing Games - bringing together the world's elite surfers - the ISA World Junior Surfing Games. It participates in the Eurosurf, the biggest European surfing #competition. The Swiss Surfing Team also organizes annual national competitions such as the Swiss Surfing Championships and the Swiss Wavepool Championships, as well as other events for river and wakesurfing. 
As the only landlocked country, Switzerland has been doing well in international competitions for over a decade now. Counting over 4’000 interested persons, more than 1’200 active members, estimated 50’000 regular surfers and a huge community of snowboarders, the sport of surfing has a great potential in Switzerland.

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