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october 15, 2021 - Solidaridad

Improving farmers’ income through access to market information

Smallholder farmers swiftly sell their fruits and vegetables at reduced prices due to their short shelf life, absence of storage facilities and lack of market information. #solidaridad is addressing this challenge with regular market surveys that feed farmers with the latest market information under the Sustainable Development Goal Project 1.

The lack of access to timely market information by smallholder fruits and vegetable farmers in Nigeria affects their ability to make informed decisions on the pricing and sale of their produce, thereby minimizing their revenue. For some farmers, the situation is worsened by their inability to sell their produce within their community due to a market glut. This has led to post-harvest losses and #food wastage, which is challenging agricultural sustainability in the country.

“I harvest an average of 24 baskets of tomatoes every season for sale in the market in my community. The sales are not always encouraging because we have about 300 tomato farmers here. During harvest, we have more sellers than buyers in the community, and this affects the selling price,” says Zaara Ahmed, a fruit and vegetable farmer in the Karfi community of Kano state. 

PROVIDING MARKET INFORMATION TO IMPROVE SALES

Solidaridad, in addressing the challenge, is providing fruits and vegetable farmers under the Sustainable Development Goal Project 1 (SDGP1) with the latest market information through regular market surveys in communities within the 12 local government areas in the Kano and Kaduna states, where the project is implemented. 

Information gathered through the survey includes the prices of fruits and vegetables in different communities and the cost of transporting commodities from one community to the other. The information is translated into ‘Hausa’, a native language widely spoken by the communities, and disseminated to farmers through community facilitators. The information is helping the farmers to make an informed decision in marketing their commodities. 

“Besides improving the productivity of the farmer through capacity building, #solidaridad is also keen on linking farmers to available markets with basic information to improve their revenue and welfare,” says Lois Oliver Ndirmbita, programme officer for Sustainable Development Goal Project 1 (SDGP1) at #solidaridad in Nigeria. 

IMPROVING SALE OF COMMODITIES

The market information is gradually improving the sales and income of smallholder fruits and vegetable farmers under the project. Amina Ahmed, a farmer in the Rugan Duka community, says she now has access to information on 10 different markets within her local government area, which enables her to sell her harvested cabbage at the best price.  

Further information in the press release to download